Lincoln Date Night has got to be one of the most generous marketing programs out there. Normally a program like this (from my professional experience) is given to the members of the press, celebrities, or big-time bloggers. For a marketing budget to be dedicated purely to incentives with minimal effort from participants, Lincoln Date Night is a dream campaign.
No such thing as a free lunch? Well, thanks to a $100 gift card, this was a free dinner with a test drive of the MKC 2015 that came with a full tank of gas. As if that’s not enough for our ‘first date’ impression with Lincoln, our Crest Lincoln Dealership (Sterling Heights, MI) cleaned our car and filled up our tank. If we didn’t think about putting out to Lincoln before (wink*,) we definitely did at the end. Check out the ride! http://www.lincoln.com/crossovers/mkc/
My husband was the one who signed up for the Lincoln Date Night, and the whole process of signing up sounded simple enough. Needless to say I am blogging this as a way to say ‘Thank you, Lincoln, we had a great time.’ Check out https://securemg.lincoln.com/datenight/home.aspx for more information on the campaign, and see if you qualify for a ‘Lincoln Date Night’ on https://securemg.lincoln.com/datenight/Qualify.aspx The campaign ends 12/31/2014. Have a great #LincolnDateNight ! We sure did.